Fleur Pasman | COO | Noory
Fleur is a passionate entrepreneur with a background
in clinical dietetics, blending her knowledge and experience in nutrition and
health with a flair for business innovation and technology. Early on in her
career as a clinical dietitian, she realised the challenge of guiding people
towards improved dietary habits optimally, due to a scarcity of time and
tools for personalised nutritional care. Simultaneously, the pressure on our
healthcare systems is increasing due to a rising number of people with overweight
and chronic illness. Fleur believes personal digital nutrition and lifestyle
care are part of the solution. That's why she joined Verdi Food BV in 2018. As
the Strategy Lead of Noory and COO at Verdi Food BV she aims to bring nutrition
to the forefront of healthcare, by enabling dietitians and other healthcare
professionals to easily provide their patients with personalised nutrition care
as an adjuvant to medical treatment
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